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Marketing Automation Business Case

A template to create a business case for an investment in a marketing automation solution.

  • Estimated time required: 6 hours
  • Skills required: Business writing (advanced)

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Content Marketing Playbook

This tool can be used alone, but it’s also part of the comprehensive Content Marketing Playbook. It provides organizational step-by-step instructions while also helping you utilize more than 30 downloadable tools from the popular AMA Marketer’s Toolkit library.

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