Koç University
The American Marketing Association is pleased to announce that Ayşegül Özsomer will be the next Journal of International Marketing Editor in Chief. She will be transitioning into the editorship in mid-2024 and will serve a three-year term.
She is Professor of Marketing at Koç University (Turkey) and earned a PhD in marketing and logistics from Michigan State University. Her over 20 years of experience in research, consulting, and teaching in the United States and Turkey has resulted in publications in top marketing journals such as Journal of Marketing, Journal of Marketing Research, IJRM, and Journal of International Marketing, among others. Her papers have received several awards, such as the S. Tamer Cavusgil Award for the best Journal of International Marketing article in a given year, and the Gerald E. Hills Best Paper Award in 2011 for the 10-year impact made to research on entrepreneurial marketing and market orientation.
She is the coauthor of the book “The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands” published by McGraw-Hill (2012). The bulk of Professor Özsomer’s work is in the area of international marketing, and she is active in the AMA Global Marketing SIG.
About the American Marketing Association (AMA)
As the largest chapter-based marketing association in the world, the AMA is trusted by marketing and sales professionals to help them discover what is coming next in the industry. The AMA has a community of local chapters in more than 70 cities and 350 college campuses throughout North America. The AMA is home to award-winning content, PCM® professional certification, premiere academic journals, and industry-leading training events and conferences.
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