Skip to Content Skip to Footer
  • Small Business Marketing

    Learn the fundamentals of small business marketing and advertising, as well as the impact it has in the age of social media.

    Beginner | 3 Hours | 27 Modules

    $99 for non-members | $79 for members

What You’ll Learn

  • Develop and implement an effective marketing plan for your small business
  • Understand how a conversion funnel works and apply it for e-commerce
  • Leverage social media platforms to strengthen your marketing campaign
  • Identify the best social media influencers to benefit your marketing
  • Apply SEO and keyword research to improve website visibility and traffic
  • Interpret search analytics to recognize successful marketing resources
  • Utilize content marketing as a promotional strategy

You will gain access to this course for 90 days from purchase date.

Small Business Marketing

Non-Member

$99.00

Member

$79.00

Are you an AMA Professional Certified Marketer®️? This training is worth 3 Continuing Education Units (CEUs) to maintain your PCM®️ certification.

About the Course

Small business operators are often faced with the daunting task of advertising and building a brand with a restricted budget. They must also effectively use social media and search engine optimization to differentiate themselves from their competition and attract potential customers. This course is designed for small business owners, entrepreneurs, managers, and other professionals who want to understand the basics of small business marketing. The material explains how to utilize social media marketing, content marketing, and search engine metrics strategically to reach not necessarily a wide audience, but the right audience. After completing this course, small business owners and marketers will be better prepared to promote their services and products in the highly competitive virtual world.

Skill Level: Beginner

AMA Members Get the Best Pricing

Not only do members get discounts on training like this, but they also receive exclusive content, downloadable tools, unlimited access to AMA Journals, membership in networking communities and more.

Related Courses

The owner of this website has made a commitment to accessibility and inclusion, please report any problems that you encounter using the contact form on this website. This site uses the WP ADA Compliance Check plugin to enhance accessibility.