The best change management plan is futile unless it is wedded to a thoughtful communications effort
Effective leadership is about managing change. It’s not about project management, although those skills may help propel leaders to larger offices. It’s not about mastery of details, although that is critical to understanding the big picture. Effective leaders instigate and manage change in their organizations that is designed to accomplish pivotal goals.
Supporting executives in massive change is part of what coaches do every day. The best change management plan is futile unless it is wedded to a thoughtful communications effort. Here’s how to get it right:
1. Build the “big picture.”
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Loretta Cooper is senior communications consultant at LEA Consulting Group. She is a graduate of the Georgetown University Executive Leadership Coaching Program.