Marketing for Kids
Eugenia Poulaka seeks marketing education materials appropriate for sixth and seventh graders (~13 years old)
postArchive
Type: Post
Using Analogies to Forecast
Experts' forecasts about conflicts often fail, but Green and Armstrong (2007) identify a better process with experts analyzing analogies
postServices Dissertation Proposals
The Initiative for Managing Services at Ohio State and the AMA Services Marketing SIG announce the 2008 competition; Deadline 31 Oct 2007
postConceptual International Articles
David A. Griffith, editor of Journal of International Marketing, calls for conceptual articles that challenge the conventional wisdom on international marketing
postMarketing Resource Allocation
Free Webinar on Marketing Resource Allocation with ReAllocator ME>XL, Presented by Gary Lilien, 12 Sep 2007, 11:00 am US Eastern (GMT -4:00)
postSage Journals
Sage is continuing its offer of free access through the end of September. Titles include JAMS (pre-2007), Journal of Service Research, Marketing Theory and others
postE-Tourism Doctoral Workshop
Innsbruck, 22 Jan 2008 (Just before ENTER 2008); Deadline 21 Oct 2007
postDirect/Interactive Case Writing
2007 Direct and Interactive Marketing Case Writers? Workshop, Chicago, 13 Oct 2007
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