Brand Management
5th Thought Leaders International Conference on Brand Management, Athens, 6-7 Apr 2009; Deadline 1 Dec
postArchive
Type: Post
Intl Conference on Marketing
7th International Conference on Marketing, Athens, 6-9 Jul 2009; Deadline 8 Dec
postAndreasen Awarded
AMA's Marketing and Society SIG has awarded Alan R. Andreasen it's first Lifetime Achievement Award winner
post2009 AMA/Sheth Consortium
The 2009 American Marketing Association/Sheth Foundation Doctoral Consortium, Atlanta, 11-14 Jun 2009
postWeb 2.0 in Marketing Classes – 1
Saleh AlShebil posts what he has received from two ELMAR subscribers on using Facebook and other e-learning resources in marketing classes
postBart Weitz Wins Retailing Award
The AMA Retailing SIG is pleased to announce the recipient of its first Lifetime Achievement Award: Barton A. Weitz
postClassroom Content
Chris Hopkins asks ELMAR subscribers to participate in a very brief survey on different types of classroom material
postGuanxi and the JM Blog
Access for free, and comment on, Gu, Hung and Tse, "When Does Guanxi Matter? Issues of Capitalization and Its Dark Sides"
postMarketing Metrics
Marketing Metrics for the Connected Organization, Dallas, 10-12 Sep 2008; Hotel Reservation Deadline: 6 Aug
postRevisit: Association of Management
Association of Management/International Association of Management, Amsterdam, 2-4 Oct 2008; Deadline now 31 Jul
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