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Revisit: Service Workshop

22nd Service Marketing Conference and Workshop 2008, London, 6-8 Nov 2008, Co-chaired by Katherine Tyler, Charles L. Martin and Lloyd Harris; Deadline now 24 Oct

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Degree of Service and Digitization

Michael Haenlein seeks help in measuring the degree to which specific offerings are services and the degree to which they can be digitized

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Retail Management

Bart Weitz and Michael Levy have created a web site with material and suggestions for teaching retail management courses

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ICBEMM 2009

International Conference on Business, Economics, Management and Marketing, Paris, 24-26 Jun 2009; Deadline 28 Feb 2009

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Resource-Based Theory

Resource-Based Theory: Twenty Years of Accomplishments and Future Challenge, Special issue of Journal of Management, Edited by Jay Barney, Dave Ketchen and Mike Wright; Deadline 1 Apr 2009

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Benefits Not Choices

Scott Armstrong seeks evidence for the principle that one should focus on benefits or features, rather than choices, when facing resistance

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AMA Thought Leadership Initiative

The AMA Academic Council calls for proposals for events or activities to advance the thought, application and ethical practice of marketing; Funding is available for accepted events

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Erin Anderson Award

The AMA Foundation seeks nominations for the Inaugural Erin Anderson Award for a female marketing scholar. Criteria include both research and mentoring; Deadline 15 Nov 2008

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