SERVSIG Mentoring Program
AMA SERVSIG seeks both mentors and mentees for its matching service
dialogArchive
Type: Dialog
TCR Advisory Committee
Martin Mende is the new Chair of the Association for Consumer Research’s Transformative Consumer Research Advisory Committee
dialogVenky Joins the MASB
The Marketing Accountability Standards Board is proud to announce that its new Advisory Council Chair is Venkatesh “Venky” Shankar
dialogSeller-Buyer Valuations
An author team rquests unpublished/working papers that use the valuation paradigm (Kahneman et al. 1990)
dialogMarketing Dictionaries
If you know of any unpublished dictionary/list of marketing terms, please consider emailing Vivek Astvansh
dialogAttitude-Behavior Gap in Green Consumption
Ishani Patharia is looking for working papers and unpublished studies on this topic
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