Warmth and Competence
Anne-Maree O'Rourke seeks unpublished manuscripts for a meta-analysis on the effects of warmth and competence on consumer outcomes
dialogAnne-Maree O'Rourke seeks unpublished manuscripts for a meta-analysis on the effects of warmth and competence on consumer outcomes
dialogAMA SERVSIG seeks both mentors and mentees for its matching service
dialogMartin Mende is the new Chair of the Association for Consumer Research’s Transformative Consumer Research Advisory Committee
dialogThe Marketing Accountability Standards Board is proud to announce that its new Advisory Council Chair is Venkatesh “Venky” Shankar
dialogAn author team rquests unpublished/working papers that use the valuation paradigm (Kahneman et al. 1990)
dialogIf you know of any unpublished dictionary/list of marketing terms, please consider emailing Vivek Astvansh
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