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Category: Special Interest

J Adv Res

Journal of Advertising Research, 60(4)

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The Buying Center Concept

An Important Concept of Business-to-Business Marketing in Need of Consolidation and Further Development, Special issue of Industrial Marketing Management; Deadline 1 Oct 2021

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Markets-as-Networks

Insights into processes underlying Capability, Complexity, and Resilience using IMP assumptions to studying Markets-as-Networks, Special issue of Industrial Marketing Management; Deadline 4 Dec 2021

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PDMA Dissertation Proposal

The 2021 Product Development and Management Association Doctoral Dissertation Proposal Competition; Deadline 10 Aug 2021

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Man Sci

Management Science, 66(12)

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