Archive

Category: Marketing Strategy

Brands and Activism

Special issue of the Journal of Brand Management; Deadline 31 Jan 2022

calls-journals

Apr 22, 2021

J Strat Mar

Journal of Strategic Marketing, 29(3)

toc

Apr 17, 2021

Cross-Disciplinary Uses of Gamification in Organizations

Edited book; Proposal deadline 26 May 2021

calls-other

Apr 15, 2021

Managers and Firm Performance

Jonathan Zhang is looking for unpublished work on CMO and CEO effects on firm performance

dialog

Apr 14, 2021

Strat Man J

Strategic Management Journal, 42(5)

toc

Apr 10, 2021

Long Range Planning

Long Range Planning, 54(2)

toc

Apr 10, 2021

J Poli Economy

Journal of Political Economy, 129(4)

toc

Apr 4, 2021

American Econ Rev

American Economic Review, 111(4)

toc

Apr 4, 2021

Green Brand Equity

Clécio Araujo seeks studies on GBE for a meta-analysis

dialog

Mar 21, 2021

Srinivasan Award Nominations

The AMA's Marketing Strategy SIG solicits nominations for the 2021 V. Seenu Srinivasan Young Scholar Award in Quantitative Marketing

awards

Mar 17, 2021