Archive

Category: Marketing Strategy

J Strat Mar

Journal of Strategic Marketing, 31(5)

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Jul 2, 2023

Brand Camp 6

Obergurgl, Tyrol, Austria, 14-16 Mar 2024; Deadline 2 Oct

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Jun 28, 2023

Cal Man Rev

California Management Review, 65(3)

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Jun 24, 2023

J Poli Economy

Journal of Political Economy, 131(6)

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Jun 24, 2023

J Prod Brand Man

Journal of Product & Brand Management, 32(5)

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Jun 24, 2023

Journal of Marketing News, June 2023

Articles in the news and other updates from JM

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Jun 24, 2023

J Brand Man

Journal of Brand Management, 30(4)

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Jun 18, 2023

Strat Man J

Strategic Management Journal, 44(7)

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Jun 18, 2023

J Strat Mar

Journal of Strategic Marketing, 31(3)

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Jun 11, 2023

J Strat Mar

Journal of Strategic Marketing, 31(4)

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Jun 11, 2023