Measurement in Marketing
Special issue of Review of Marketing Research; Deadline 1 Jan 2021
calls-journalsArchive
Category: Marketing Research
Discrete Choice Analysis
Virtual course on Predicting Individual Behavior and Market Demand, 15-19 Jun 2020
eventsMarketing Dynamics 2020
The Jul 2020 Marketing Dynamics Conference is cancelled while the 2021 event will take place in Atlanta
calls-conferencesWeitz-Winer-O’Dell Award Winners
Eric Anderson, Song Lin, Duncan Simester, and Catherine Tucker have won the 2020Award for their JMR article “Harbingers of Failure”
journals