Archive
Category: Marketing Research
Weitz-Winer-O’Dell Award
Winners for the JMR articles that have made the most significant, long-term contribution to marketing
awardsQME 2024
Quantitative Marketing and Economics, Stanford University, 4-5 Oct 2024; Deadline 3 Jun
calls-conferencesHist Mar Sci
The History of Marketing Science, Book edited by Russell S. Winer & Scott A. Neslin
tocMarketing Analytics
For Model-Free Insights and Policy Decisions in R, Workshop, 9-11 May 2024
revisits