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Social Media Advertising

Social Media Advertising

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Non-Member: $79.00
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Overview
Course

This course focuses on Facebook, Instagram, and TikTok advertising and how to plan, build and launch successful campaigns within the native advertising dashboards. You’ll learn how to set up, choose your desired audience and design ad content that converts. Plus, you will better understand the key metrics available to measure the success of your advertising campaigns.

Course Outline

1.Meet the Instructor
2.What is Social Media Advertising?
3.Where can you advertise?
4.Creating an Advertising Strategy
5.Website Tracking Pixels
6.Privacy Laws and Tracking
7.Audience Personas
8.Custom and Lookalike Audiences
9.Using Facebook Ads Manager
10.Designing Ads that Convert
11.Measuring Your Success
12.Optimizing Your Campaigns
13.What's Next?
Expand All
Current Status
Not Enrolled
Price
Member: $0.00
Non-Member: $79.00
Get Started
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