Get Ahead of AI-Powered Search Algorithms
With artificial intelligence (AI) on the rise, the role of search engine optimization (SEO) and how websites are discovered and ranked on search engine results pages is changing.
This 2-hour training session is designed for digital marketers seeking to understand how AI technologies are influencing SEO strategies and best practices. Through exploring the latest advancements in AI-powered search algorithms, learn how these technologies influence search intent, content relevance, and user experience and how to leverage AI for SEO success to stay ahead of the curve in an increasingly competitive AI-driven search landscape.
October 22, 2024 | 10:00 a.m. – Noon CT
Key Takeaways
- Gain insights into how AI technologies contribute to search engine algorithms and the impact of AI on emerging search trends
- Learn strategies for optimizing content and website structure to align with AI-driven search intent and create high-quality, relevant content that satisfies user queries and enhances search visibility.
- Explore how AI technologies can enhance technical SEO efforts, including site speed optimization, mobile-friendliness, and structured data implementation, to improve website performance and user experience in the eyes of search engines
Join as a group or team! Get 10% off pricing by purchasing 3 or more tickets!
Users will be assigned once the purchase is complete.
AMA Members Get the Best Pricing
Not only do members get discounts on training like this, but they also receive exclusive content, downloadable tools, unlimited access to AMA Journals, membership in networking communities and more.
Are you an AMA Professional Certified Marketer®️? This training is worth 2 Continuing Education Units (CEUs) to maintain your PCM®️ certification.
Training Backed By Research
AMA training is unique because of its data-backed approach. The AMA Marketing Skills Framework identifies the most impactful skills marketers need to advance their careers. It’s based on our research with more than 1,000 marketing professionals and academic leaders.
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Jean Ginzburg
CEO at Alpenglo DigitalJean Ginzburg has been in the digital marketing space for over seventeen years – servicing clients, working with partners and managing strategy. She is a serial entrepreneur and digital marketing expert helping companies scale revenue, optimize sales and marketing processes and improve productivity. Jean is the CEO of the marketing agency Alpenglo Digital. Alpenglo Digital supports clients with marketing strategy, refined customer journeys and Hispanic market targeting.
Who Should Attend?
- Intermediate-level digital marketers who work with search engine optimization
Pre-Requisites
- Prior knowledge and experience with search engine optimization
- Will not cover the basics of what SEO is or how to do it
What’s Included?
- 2 hours of live instruction starting at 10:00 a.m. CT
- Interactive Q&A and Group Discussions
- Access to recording and resources for three months
Can’t Attend Live But Want the Information?
We will send a link to the recording and presentation within one business day of the event to registrants! Access will be available for three months.