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5 Steps to Being a Successful Marketing Manager

2 hours | Online | Beginner

From Manager to Leader: Essential Actions to Elevate Your Marketing Career

Are you ready to step up your game as a marketing manager? Do you know what it takes to be successful? In today’s competitive landscape, it’s not just about managing campaigns—it’s about driving results, leading teams, and communicating with executives. 

This session will provide you with a clear roadmap to success by breaking down the five most impactful actions every marketing manager needs to master. Whether you’re new to the role or looking to enhance your skillset or a first-line manager going for the next promotion, these essential tips will empower you to elevate your performance and grow as a leader. 

You’ll leave with actionable insights that can be applied immediately to take your career and your team to the next level.

February 19, 2025 | 10:00 a.m. – Noon CT

Key Takeaways

  • Develop Strategic Thinking: Gain practical insights into how to approach your marketing role with a strategic mindset, making it an integral part of your everyday tasks.
  • Master the Art of Planning: Learn step-by-step methods to create effective marketing plans that align with your business objectives and drive results.
  • Communicate Effectively with Executives: Understand what your leadership team truly needs, and learn how to communicate your ideas clearly and persuasively to executive stakeholders.

Register for the Virtual Training

Becoming a Successful Marketing Manager (Feb 2025)

Non-Member

$189.00

Member

$149.00

Qty

Get 10% off pricing by purchasing 3 or more tickets! Users will be assigned once the purchase is complete.

Virtual Training +
Marketing Management PCM Bundle

Becoming a Successful Marketing Manager + MM PCM Bundle

Non-Member

$899.00

Member

$799.00

Are you an AMA Professional Certified Marketer®️? This training is worth 2 Continuing Education Units (CEUs) to maintain your PCM®️ certification.

Pam Didner

B2B Marketeer, Speaker, Author, & Podcaster

Pam is a seasoned B2B Consultant, Speaker, Fractional CMO, Author, and Podcaster. Her extensive knowledge covers various areas such as strategic planning, account-based marketing, demand generation, and sales enablement.
She has also written five business books: The Modern AI Marketer in the GPT EraThe Modern Marketer: Guide to Gen AI PromptsThe Modern AI MarketerEffective Sales EnablementGlobal Content Marketing. She excels in fostering strong partnerships with sales teams to showcase the revenue-generating potential of marketing efforts. Pam works closely with both sales and marketing teams to develop cohesive plans that align with overall business goals.

Who Should Attend?

  • Individual contributors looking to move up into management
  • First-time managers seeking to better understand their role and the transition
  • Current marketing managers looking to improve their performance/enhance their skillsets

What’s Included?

  • 2 hours of live instruction starting at 10:00 a.m. CT
  • Interactive Q&A and Group Discussions
  • Access to recording and resources for three months
 

5 Steps to Being a Successful Marketing Manager

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