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Virtual Conference: Analytics & Measurement

Next-Level Marketing Success Awaits

Registration for this event is free and will open soon!


In today’s data-driven world, mastering analytics and measurement is key to marketing success. This virtual conference will equip marketers with the tools and insights needed to harness data effectively, optimize campaigns, and measure impact. From tracking performance metrics to understanding advanced analytics techniques, you’ll gain the knowledge to drive informed decisions and boost ROI. Join industry experts as they explore the latest trends in data analysis, measurement tools, and strategies to take your marketing to the next level.

Key Takeaways

  • Data-Driven Decision Making: Learn how to leverage analytics to make informed marketing decisions that drive performance and optimize ROI.
  • Advanced Measurement Techniques: Discover cutting-edge tools and methodologies to track, measure, and evaluate the effectiveness of your marketing efforts.
  • Predictive Insights: Explore how to use predictive analytics to anticipate trends, consumer behavior, and market shifts for proactive strategy development.
  • Proving Marketing Impact: Master the art of demonstrating the value of your marketing campaigns through actionable metrics and clear reporting strategies.

Become an AMA Professional Certified Marketer (PCM®)

Achieving PCM® status opens you to a world of possibilities, earning you respect and credibility from peers and employers. Our programs are flexible, yet rigorous enough to show you have stand-out knowledge to solve modern business challenges.


Are you already an AMA Professional Certified Marketer®️? This training is worth 4 Continuing Education Units (CEUs). Record your CEU’s to maintain your PCM®️ certification.

Virtual Conference: Analytics & Measurement

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