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2025 AMA Symposium for the Marketing of Higher Education

National Harbor, MD

Building a Brighter Future for Higher Ed Together

For over 30 years, the AMA Symposium for the Marketing of Higher Education has been a leading event in shaping the future of higher ed marketing.

Our peer-reviewed program is designed to help you refine your strategy, strengthen your institution’s reputation and ensure long-term financial health. Beyond the sessions and presentations, the Symposium offers a collaborative space where ideas turn into action and innovation drives progress. Join fellow marketers in building a brighter future for higher education—register today to be part of this transformative experience.

Lock in 2024 Pricing for the 2025 Event!

Register by December 31, 2024, to secure this year’s early-bird rate and get a head start on planning for an exceptional experience in 2025!

Members

Super Early-Bird (through Dec. 31): $1,339

Non-Members

Super Early-Bird (through Dec. 31): $1,589

Attending as a Group?

Receive a 15% discount on group registrations of 3+ attendees.

Maximize Your Investment

Did you know that by becoming an AMA member and registering for our event, you’ll actually save money? The total cost of a yearly AMA membership, combined with the discounted member registration rate, is less than the price of purchasing the nonmember conference rate alone.


Sponsorship Opportunities

This event has a strong focus on networking and collaborative problem-solving. As a sponsor, you’ll be uniquely positioned to directly connect with decision-makers from top colleges and universities across the country. Don’t miss your chance to partner with this dynamic group of marketers as they help solve today’s higher ed challenges.


Conference Highlights

Peer-Reviewed Content

Designed by a committee of your peers, this event focuses on innovative best practices to ensure you receive the most relevant and impactful learning experiences.

Interactive Workshops

Arrive early to engage in pre-conference workshops focused on topics that tackle today’s most pressing trends and equip you with actionable techniques to elevate your marketing strategy.

Intentional Collaboration

Tap into a dynamic community where higher education marketers can network, share common challenges, and unlock invaluable benefits through enriching connections and insights from like-minded professionals.

Solution Providers

No event has more higher ed solution providers in one place. Explore an expansive exhibit hall to connect with top companies and discover innovative solutions that will significantly enhance your institution’s impact.


Professional Certified Marketer® Attendees Can Earn CEUs

The AMA Symposium for the Marketing of Higher Education is an opportunity for a Professional Certified Marketer® to obtain Continuing Education Units (CEUs) to keep your skills fresh and retain your certification. After the event, aggregate your sessions and CEU total within the certification portal. Each session attended equals 1 CEU and can all be logged under one event: Higher Ed.

2025 AMA Symposium for the Marketing of Higher Education

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