We’ve partnered with the Digital Marketing Institute, a world leader in professional digital marketing certification, to provide online learning and a top-tier exam. When you complete the Digital Marketing Pro program, you will become dually certified with the AMA and DMI with two credentials: PCM® Digital Marketing and Certified Digital Marketing Professional.
Delivered 100% online with continuously updated content means you always get cutting-edge digital marketing and soft skills. Learn GA4, Social Media Marketing, PPC, how to use AI, and much more.
Why certification matters
Certification demonstrates your commitment to keeping up to date and helps prove you have the knowledge employers can trust.
Relevant skills are evolving. According to The State of Digital Skills & Corporate Training report, 49% of the senior executives see artificial intelligence (AI) strategy development as the most important missing skill.
Our programs are designed and endorsed by industry leaders, boosting your reputation with two globally-recognized certifications. Take advantage of this shift to boost your prominence and leadership in this field.
92%
of DMI graduates agree that our digital marketing course positively impacted their career.
79%
of DMI graduates have been promoted after completing one of our digital marketing programs.
88%
of DMI graduates are working at, or have been promoted to senior or management level.
How Certification Works
Enrollment for the Digital Marketing Pro program happens through our partners at DMI. You’ll have access to 30 hours of self-paced online learning. And when you’re ready to take the exam, you’ll schedule a time with a testing center near you.
Topics Covered
- Digital Marketing in the Era of AI
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Email Marketing
- Website Optimization
- Google Analytics
- Digital Marketing Strategy
Looking for more advanced training?
We also offer the Digital Marketing Expert advanced certification. It’s 16 months of video learning with regular assessments. It’s a more advanced curriculum designed for senior professionals.
I Already Have a PCM® Digital Marketing
Awesome! Your credential helps you stand out as someone committed to using their skills to make an impact. Don’t forget to report your Continuing Education Units (CEUs) to the AMA.
If you need support and are outside of the U.S. please click here.