AMA Symposium for the Marketing of Higher Education App Guide

Welcome to your all-in-one guide for navigating the official event app of the 2024 AMA Symposium for the Marketing of Higher Education! The app gives you full access to the event experience anywhere you go. Here’s a quick walkthrough so you can navigate AMA Higher Ed like a pro.

Download now from Apple / Google Play.

Already downloaded? Log in here.

Scroll through our guide of mobile app features or click on one of the links below to jump directly to a specific section:

Getting Started

After downloading and logging into the mobile app, you’ll have everything within reach to navigate the AMA Symposium for the Marketing of Higher Education! Visit the Apple / Google Play store to download the Cvent app.

Log in details:
1. Open the Cvent app on your phone.
2. Enter your first name, last name and email you used when registering.
3. You will receive an email with a verification code. Enter the code to finish logging in.
4. Search for “2024 AMA Symposium for the Marketing of Higher Education” or “Higher Ed” and add it as your event.

Already have the Cvent app and are currently logged in to a past event? Select your profile icon on the bottom menu bar and choose Exit Event. Then search for “2024 AMA Symposium for the Marketing of Higher Education” or “Higher Ed” to set it as your current event.

Be sure to update to the newest version of the mobile app!

App Overview

Toggle between the main areas of the app by tapping the bottom bar of the screen to navigate through the main page, Agenda, Community and Your Profile.

The “burger menu” icon located in the bottom right corner will take you to a list of Attendees, Exhibitors, Sponsors, Speakers, FAQs, Wi-Fi, Maps, AMA Resources and more!

We strongly encourage you to update your profile—add a headshot, include your title and/or add a headline to share why you’re here. This will help you stand out so peers can message and connect with you.

Build Your Schedule

Choose your AMA Higher Ed adventure and curate your agenda within the app to quickly reference your next stop throughout the day.

Every session has a “+” icon. A session must be added to your schedule in order to be scanned into the room. Learn more below on how to add a session before it reaches capacity.

Two sessions happening simultaneously cannot both be added to your schedule.
General sessions (like keynotes and awards) are automatically on your agenda. These particular ones will show up with a checkmark on the bottom right where the “+” icon usually is.
Toggle to “My Schedule” at the top of the Schedule tab to view your fully curated schedule.

Not sure where to start? Search sessions based on your goals! The Session Tracks located at the top of the screen in the Schedule tab is your quick view into everything related to Branding & Content, Leadership, Strategy & Planning and more. You can also find the full list of Idea Exchanges and Fireside Chats here!

Are you registered for Pre-Conference Workshops? Be sure to select your preferred two workshops before they kick off on-site Sunday, November 10 at 12:30 p.m. PT!

Add a Session Before It Reaches Capacity

Selecting the “+” icon on a session will automatically add it to the My Schedule tab. However, adding a session will NOT save your seat. If you have added to your schedule, you MUST arrive 5+ minutes prior to the session start time.

Did a session fill up before you were able to grab a spot? We welcome you to join the standby line outside of the room. If there are open seats remaining, we will release them to the standby line.

Download Session Slides

Jot down your top takeaways, let the insights sink in and ask questions (during a Q&A if time allows or message the speaker within the app)! Session slides available for download will be released at the end of each day and the conference. They will be available for 6 months after the event.

Download on your computer through the Attendee Hub here.

Rate a Session

Leave a rating for the session while it’s still fresh in your mind! Surveys will be available to attendees who were scanned in and will be live minutes before the session ends. Want to share your thoughts at the end of the day? Just find the sessions you attended and click “Survey” under their description. Thank you in advance for your feedback!

Meet the Speakers

Don’t let the knowledge exchange end here! If you have a question for the speaker of a session or want to connect, message them on the app or find them on LinkedIn.

Network with Peers

You’re surrounded by peers from across the nation who understand your challenges and goals! Find someone new and share stories – you never know where it’ll lead.

Connect with Sponsors

These dedicated solution providers do all they can to help you reach your goals (and then some).

Join their sessions to hear new research results, industry leader opinions, success stories and more! Be sure to meet them at their booth in the Exhibit Hall to find out how they can help your institution.

Venue Maps

Making your way around the Symposium will be easy with two maps in the app, both accessible via the Home page:

Floor Plan: Locate session rooms, registration, the AMA Member Zone, help desks and more.
Exhibit Hall: Get a bird’ s-eye view of the sponsor booths! Zoom in and click on the map, or if you know who you’re looking for, use the list to find the sponsor and click to be taken to their location on the map.