General Guidelines
Presenters of Competitive Papers have the option to submit an Extended Abstract or a Full Paper for publication. AMA offers and encourages the option of publishing an Extended Abstract for authors who may wish to submit their full work to other publications subsequent to the conference. Publication of the Full Paper means that AMA will own the copyright to this full paper, and thus it may not be submitted to, in review at, or subsequently published in another outlet.
Copyright Agreement
Copyright Agreements are collected within the submission system, Ex Ordo.
Extended Abstract Guidelines
Extended Abstract Template
- All Extended Abstracts MUST be submitted in PDF, double-spaced, in 12-point Times New Roman font on 8.5 x 11 inch paper with 1 inch margins.
- Please begin with the following elements:
1. TITLE (bold, all caps).
2. Author Names, University Affiliations – No titles (Dr., Mr., Ms., etc.) should be used, nor should rank be indicated.
3. Contact Info: Under author names, please include the following statement for the lead author:
“For further information, please contact Lead Author’s Full Name, Title, Affiliation (Email Address).”
4. Keywords: Please provide a list of 4-5 keywords.
5. Description: Please provide a one (1) sentence description of your paper. - Please then standardize the organization and content of your Extended Abstract in accordance with the following headings:
1. Lead Heading: EXTENDED ABSTRACT (bold, centered, all caps)
2. Heading One: Research Question (bold, left-aligned, title caps)*
3. Heading Two: Method and Data (bold, left-aligned, title caps)* This section is not applicable for nonempirical papers.
4. Heading Three: Summary of Findings (bold, left-aligned, title caps)*
5. Heading Four: Key Contributions (bold, left-aligned, title caps)*
*Please limit your discussion under each of these headings to no more than 200 words. - No reference list is necessary. If necessary, please simply note “References are available upon request.”
- Please do not include any graphic elements (e.g., display equations, tables, figures, appendices) in Extended Abstracts.
Full Paper Guidelines for Publication
- All Full Papers MUST be submitted in PDF, double-spaced, in 12-point Times New Roman font on 8.5 x 11 inch paper with 1 inch margins.
- 12-PAGE LIMIT. If your accepted submitted paper is longer than 12 pages, please edit it down for inclusion in the proceedings
- Please begin with the following elements:
1. TITLE (bold, all capital letters)
2. Author Names, University Affiliations -No titles (Dr., Mr., Ms., etc.) should be used, nor should rank be indicated.
3. Contact Info: Under author names, please include the following statement for the lead author: -“For further information, please contact Lead Author’s Full Name, Title, Affiliation (Email Address).”
4. Keywords: Please provide a list of 4-5 keywords.
5. Description: Please provide a one (1) sentence description of your paper. - Please then standardize the organization and content of your Full Paper as follows:
1. Begin with the heading ABSTRACT, centered in all capital letters.
-This should then be followed by an abstract of no more than 50 words.
2. The next major heading should be INTRODUCTION, aligned left, in all capital letters.
3. In the text, use the following heading structure:
–MAJOR HEADING (bold, aligned left, all capital letters)
–Secondary Heading (bold italics, aligned left, title-style capital letters)
4. REFERENCES: A complete list of references is required at the end of Full Papers. Include only the references directly mentioned in the paper. Use the Journal of Marketing reference style. - VERY IMPORTANT: Visual elements (e.g., display equations, tables, figures, appendices) should be kept as simple as possible to ensure the clarity and accuracy of their final presentation. Any graphic elements embedded as a picture that might have resolution issues should be emailed as a separate file to journals@ama.org. Please clearly identify your paper title, Control ID number, and figure number.
- Please note that embedded visual elements often do not reproduce well, so it is very important to keep visual elements simple and, when applicable, provide original files. Poorly reproduced graphic elements will be excluded from publication at the discretion of the AMA.